1) 1 For my analysis I chose the Jenifer Aniston sex tape.
1) 2Throughout the course of this ad they use lots of other videos ideas and fill them into theirs. For example they use ideas of puppies from Cottonelle commercials, they use the double rainbow video, and they use the idea of the Mac guy.
1) 3 It gains the attention of the audience through humor.
4 By using the title “Jenifer Aniston Sex Tape” they are using sex appeal.
1) 5 The audience is people who are into health since it is smart water. Smart water is for people who need extra electrolytes with their water.
6 You have to assume people can use the internet because it is an ad on the internet.
1) 7 You associate this video with all of the videos they use in their ad. When you see a Mac commercial you will think of Mac but also that funny commercial that used their idea for smart water.
1) 8 They use youtube as their distribution method.
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